limited production :: hand crafted :: high performance :: rechargeable :: premium flashlights

This is my blog about creating a startup LED flashlight business. I'm a designer, fabricator, and strategist and I'm passionate about making ideas real. I believe that products are about people, that they should be built to last, deliver real value, and that we need to do a better job than we have in the recent past.

Most of my career has been contract or freelance work and I've crafted products and strategies for both big international companies and startups. I also used to work in the "industry" fabricating special effects for film and TV, along with the occasional hot rod. Bottom line, I love making things.

I'm starting this blog so you can follow along, from day one, and see what it's like to start a business, or fail in the process. Only time will tell, but I hope you find this interesting enough to stay tuned, comment, link, like, tweet, and (most importantly) participate in turning this idea into something tangible and valuable.

For a good place to get started with general info about who, what, why, etc., check out the "Stickies" on the left side of the page. Thanks for stopping by and please don't hesitate to ask questions and get involved!

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Tuesday, September 13, 2011

MAJOR website overhaul

Hi everyone, I've been slaving away for the last week on a new website. Prototype #4! Basically a never ending work in progress. The hope is to make things a little more clear and easier to navigate. Please take a look at the site and let me know if you have any feedback on things like layout, content, or navigation.

This is the link to Dark Sucks

Look Ma! YouTube videos!
Also, please let me know if you discover any buggy behavior or broken links. You might have to "refresh" a couple of pages to get a recent view if your browser has cached the site in the past. I attempted to implement a fix for this (it shouldn't happen) so let me know if it does.

One of the main reasons for the update is I also discovered a pretty major compatibility issue with Internet Explorer...so let me know if anything appears really crazy in a visual sense. It's probably a bug and not just because I'm an idiot...though I never rule out the latter ;)

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