limited production :: hand crafted :: high performance :: rechargeable :: premium flashlights
This is my blog about creating a startup LED flashlight business. I'm a designer, fabricator, and strategist and I'm passionate about making ideas real. I believe that products are about people, that they should be built to last, deliver real value, and that we need to do a better job than we have in the recent past.
Most of my career has been contract or freelance work and I've crafted products and strategies for both big international companies and startups. I also used to work in the "industry" fabricating special effects for film and TV, along with the occasional hot rod. Bottom line, I love making things.
I'm starting this blog so you can follow along, from day one, and see what it's like to start a business, or fail in the process. Only time will tell, but I hope you find this interesting enough to stay tuned, comment, link, like, tweet, and (most importantly) participate in turning this idea into something tangible and valuable.
For a good place to get started with general info about who, what, why, etc., check out the "Stickies" on the left side of the page. Thanks for stopping by and please don't hesitate to ask questions and get involved!
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Wednesday, August 31, 2011
I've been working on getting some better video of the flashlight beam. It's really hard to get everything set up right, but here is my first attempt with my new camera! Cheers, Jason.
Tuesday, August 30, 2011
I'm excited to say that I got my first "official" online review. I noticed, while cruising my analytics, that Every Day Commentary mentioned me in this post. So I decided to get in touch and send in a light for review. I was out of production lights so I sent my personal light that I use for EDC (Every Day Carry). I was thrilled to get 19 out of 20 points, and also happy to leave some room for improvement! Every Day Commentary had my light for 10 days and I encouraged him to carry it like it was his own light, no special favors, and no playing nice.
|Yes, this is a random image and not related to the review. Nice shot though eh?|
"This is a staggeringly capable light. It is beautiful. It is easy to use. And for a first offering from a new maker, it is a testament to his skill and design chops, as well as how far the flashlight world has come in the past ten years. This is a great light and for just over $200 it is a very good deal. " --Every Day Commentary
Thursday, August 18, 2011
|Tubes fit 1x18650 battery or 2xCR123 batteries!|
|I have 1000 of these so don't be shy!|
Thursday, August 11, 2011
|Raw machined body with flame colored titainum clip|
Monday, August 8, 2011
|I think it goes great with the nickel finish! But I'm biased.|
Thursday, August 4, 2011
Anyway, the cut I gave myself was actually much worse that it looks in the photo. I was reaching inside a storage cabinet to pick up my 4 jaw chuck...and apparently there is an exposed edge of sheet metal inside the cabinet. My thanks to the manufacturer.
|Worshipers of duct tape...meet painters tape.|
I braced it with a tongue depressor (that I use for mixing silicone rubber) and babied it for about a week because I had to go out on a contract fabrication job for one of your favorite TV shows the next weekend. It was tender for a long time but it seems 100% now! A little more gore for your viewing pleasure...
Monday, August 1, 2011
|A "wall of light" as we call it in the industry|