limited production :: hand crafted :: high performance :: rechargeable :: premium flashlights
This is my blog about creating a startup LED flashlight business. I'm a designer, fabricator, and strategist and I'm passionate about making ideas real. I believe that products are about people, that they should be built to last, deliver real value, and that we need to do a better job than we have in the recent past.
Most of my career has been contract or freelance work and I've crafted products and strategies for both big international companies and startups. I also used to work in the "industry" fabricating special effects for film and TV, along with the occasional hot rod. Bottom line, I love making things.
I'm starting this blog so you can follow along, from day one, and see what it's like to start a business, or fail in the process. Only time will tell, but I hope you find this interesting enough to stay tuned, comment, link, like, tweet, and (most importantly) participate in turning this idea into something tangible and valuable.
For a good place to get started with general info about who, what, why, etc., check out the "Stickies" on the left side of the page. Thanks for stopping by and please don't hesitate to ask questions and get involved!
Please sign up for my email list to get updates and notifications for contests and giveaways!
Monday, January 21, 2013
Small Batch of "Shorty" Bodies Available Now!
I get a lot of requests for "shorty" bodies for the Alpha. Typically they are special-order-only but I've decided to make a small run of 10 pcs for each finish: blasted & polished, stone washed, and full brushed. The shorty body is about 1" shorter than a full size light. It also requires a special battery. Details are on my site. Please read everything before you order! There are some important details you need to know.
Oh and these are "body only," not complete lights.
Friday, August 3, 2012
LIMITED EDITION: Splash Anodized Pocket Clips
Please keep in mind that these clips also fit Surefire 6 series lights and clones! Click here to see the current fitment list.
Cheers! Jason
Wednesday, August 1, 2012
NEW: Titanium Key Fobs For Sale !
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Titanium! Nuf said. |
Thursday, May 10, 2012
Ce n' est pas une zipper pull
My first answer...you don't need them, you want them...just follow the swinging pocket watch with your eyes. Second answer: rather than a 9,000 word treatise on zipper pulls I decided to post the following 9 photos.
Let's begin with # 1 shall we?
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Does this really need a caption? |
Monday, November 14, 2011
Fun with coatings, part 2: Titanium Nitride (TiN)
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Ohhh yeah. |
The light pictured above is one-of-a-kind and is now for sale on my website. Check it out here.
Thursday, September 1, 2011
Flame Colored Pocket Clips
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Reminds me of a peacock! |
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Don't forget to click for a larger image! |
Monday, April 4, 2011
Disaster relief donation: 10 sales = $200
Thanks to everyone who bought a light this month. I promised to donate $20 from each sale to disaster relief in Japan following this post. Times like these remind me that in an emergency, dark sucks in a very serious way. It also made me feel very comfortable sitting in front of my computer, editing photos, turning up the heat, and sipping freshly ground coffee. So, I decided if I was selling people the gift of light, then it would make sense for some of that money to those who had no electricity, no water, and no home.
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(your) donation confirmation |
My most humble appreciation,
Jason
Thursday, March 24, 2011
New flashlight finish: tumbled
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click the image for a 1024 x 768 version |
Friday, March 11, 2011
Pre-Production Lights for Sale...NOW!
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The light side or the dark side, you choose. |
Friday, March 4, 2011
Product Testers: Your lights are in the mail!
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Raw machined bodies with sand blasted head and tailcap |
Monday, February 21, 2011
First sales are just around the corner...
I'm a little behind on the blog. Partly working faster than expected last week and partly slowed down by a sore throat this week. I spent most of the weekend working on a very simple site that will be a companion to the blog...the online store!
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A screen shot from the new landing page |
I'll be assembling them this week and offering them for sale. A portion of those lights are also getting sent out to my first round of "test users" so stay tuned!
Sunday, January 30, 2011
Ask a question, get an answer!
- Post a question in the "questions" section.
- If it's a good enough question I'll turn it into a stand-alone blog post.
- Once I get ten questions that turn into blog posts, I'll randomly choose one of those questions (and its author) out of a hat and they will get a free flashlight + charger + battery. I haven't set pricing yet but you can expect the retail price to be north of $200 bucks.
- This offer will be open for 30 days and will close on March 1, 2011.
- If I don't get 10 post-ables in 30 days, then...I'll re-think this whole thing.