limited production :: hand crafted :: high performance :: rechargeable :: premium flashlights

This is my blog about creating a startup LED flashlight business. I'm a designer, fabricator, and strategist and I'm passionate about making ideas real. I believe that products are about people, that they should be built to last, deliver real value, and that we need to do a better job than we have in the recent past.

Most of my career has been contract or freelance work and I've crafted products and strategies for both big international companies and startups. I also used to work in the "industry" fabricating special effects for film and TV, along with the occasional hot rod. Bottom line, I love making things.

I'm starting this blog so you can follow along, from day one, and see what it's like to start a business, or fail in the process. Only time will tell, but I hope you find this interesting enough to stay tuned, comment, link, like, tweet, and (most importantly) participate in turning this idea into something tangible and valuable.

For a good place to get started with general info about who, what, why, etc., check out the "Stickies" on the left side of the page. Thanks for stopping by and please don't hesitate to ask questions and get involved!

Please sign up for my email list to get updates and notifications for contests and giveaways!

Friday, February 4, 2011

Added email subscription sign up --------->

So, I'm trying to figure out an easy way for people to stay up to date. I've sent this out to a lot of people that don't really follow blogs and don't use RSS. Some of them have asked if there is an easy way to get periodic updates so they don't forget to check back.

This Google Forms is my temporary "kludge" until I can figure out a real email list client. So if you sign up here I'll try and send out a weekly reminder of any new content. In the short term this will be an ugly text email. In the future it will be nice and pretty with photos and probably be entirely automated.

This blogging stuff actually takes a lot of time. It's stopped me before. I mean, who has time for this? So, if you sign up I'll know people are interested and that will motivate me to keep the content coming. Deal? Just follow this link and fill out the form!

Also, a shout out to Adam for setting it up, Thanks!